Case Studies – Sports and Leisure PR

Our list of case studies

Wentworth Club

Wentworth Club is like entering another world; the leafy and rhododendron-lined drive through the estate offers glimpses through the trees of lush fairways and manicured greens. Then you are greeted with one of the most celebrated and best known sights in golf, the opening hole on the legendary West Course, overlooked by the famous castellated Clubhouse. Welcome to Wentworth, a Club famous for its Championship golf and three outstanding courses, and a Tennis & Health Club that sets the standard in its class. 

Beach Volleyball UK

Beach Volleyball is one of the fastest growing sports in the world and was the third most watched discipline at the Beijing Olympic Games. However, despite its worldwide popularity, it has struggled to find a platform or build an audience in the UK. PHA Media were therefore tasked with the challenge of getting beach volleyball in to the mainstream media, and promoting the sport ahead of the international tournament which was held in Blackpool in September.

Bruno Senna

As the nephew of racing legend Ayrton Senna, Bruno Senna is a pedigree of the racing world. However, it was important for Bruno to establish himself in his own right as a top class driver ready to break into F1. We left the driving to Bruno but the Sports PR team at PHA Media were delighted to step in with a brilliant PR programme.

Nascar

PHA Media was hired by the American Motor sports corporation to promote the Nascar Daytona Series in the UK. We were tasked with promoting the showcase race of the Daytona Series, the Rolex 24, to a UK audience. A hugely successful press trip for the best of the UK sports journalists was arranged overcoming natural resistance to a sport which is little heard of in the UK, despite its prominence in the US. No marketing or advertising had taken place in the UK so it was over to the PHA Media sports PR team.

West Ham United

On re-entering the premiership in 2005, West Ham recognised the advantages of hiring experts in sports PR. Our involvement has spanned a number of years and ranges from advising the Board members, Club messaging to their loyal fans, working with successive managers, profile handling fro the club and the players, the match day programmes and press office functions. A full on brief.

Bill Kenwright LTD

We are delighted to have been associated with the theatre impresario, bill Kenwright and many of his exciting West end shows. Additionally the expertise at PHA Media ahs resulted in book deals for some of his artists as well as coverage across the media.