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- Former Apprentice Winner Signs to PHA
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- Kaleidoscope appoints PHA…
- Kate Middleton’s Uncle Signs to PHA
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- Major Signing!
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Beautcamp – Fashion and Lifestyle PR
Client Objective
• Establish and cement Beautcamp’s reputation as the place to go for a lean and toned body and increased fitness levels
• Select and approach appropriate celebrities to visit the studios and endorse the classes in relevant media interviews
• Co-ordinate media coverage of founder Dominique, the studios and the various classes on offer
Strategy and Implementation
• Arranging a number of journalist visits across the national online and print media leading to positive coverage
• Co-ordinating and liaising with agents to secure celebrity visits to the studios and positive endorsement
• Introducing founder, Dominique Day to the media and raising her business profile and that of Beautcamp Pilates
• Liaising with event organisers to secure product placement opportunities for Beautcamp in goody bags
Results
- Sustained high profile media coverage in a wide array of national newspapers and consumer press, including: Daily Mail, Cosmopolitan, London Evening Standard, The Wharf, City AM, Daily Express, Mail on Sunday and Metro amongst others.
Who we're working with
Latest News
- PHA Media to Handle PR Representation for Viavi
April 4, 2013 - Kaleidoscope appoints PHA…
April 4, 2013 - Nicky Clarke Wins Best Curling Tong At Hair Awards
March 5, 2013
