Fashion PR and Lifestyle PR

What We Do

The key strength of the Fashion PR and Lifestyle department is our huge versatility. From placing our brands into glossy magazines, to high profile events, right through to securing cutting edge case studies in the national press. We deliver high quality coverage across a huge range of outlets. Even more importantly, we do this with exceptional knowledge and professionalism, whatever the subject matter.

The brands we work with span across the fashion, beauty and lifestyle sectors, and we tackle each client with an individual approach based on their specific PR needs. We work hard to fully immerse ourselves in the brands we represent, making sure we understand every aspect of the business and appreciate your goals.

We have a great understanding of how to deliver effective, high profile fashion PR and lifestyle PR campaigns and have experience in carrying this out across a wide range of brands. Having worked with our clients on everything from new store and product launches, to celebrity endorsements and national case study placement; we have the necessary skills and aptitude to drive your brand forward in the press.

Our  beauty PR experience has included work with high profile clinics and cosmetic surgeons, right through to the launch and promotion of new products and services. We have a far-reaching list of contacts throughout the beauty press and utilise these relationships to gain maximum coverage for our clients. We appreciate that with beauty brands, the words of others can often be a powerful testimony. As a result of this we work extensively with case studies to guarantee that these positive stories and experiences are taken to a broad media spectrum. We are experts in handling all aspects of the case study placement – from the initial interviews to writing the story and pitching it to our contacts at the national/consumer press.

We don’t just produce excellent work whilst sat at our desks. Our professional, organised and hands on approach to PR extends far beyond that, and ensures that we are constantly on the go. To secure maximum exposure for our brands, we make sure that we are in constant communication with our contacts across the fashion, lifestyle and beauty press; arranging desk visits and face to face meetings to talk through our latest projects and to keep our brands at the forefront of their minds.

We have exceptional in-house facilities including a state of the art digital suite; and a highly experienced production team to suit all of your PR needs.

What is Fashion PR and Lifestyle PR

We have a history of executing a range of highly successful campaigns for our fashion PR clients. The secret is to treat each brand on an individual basis, and use our creative expertise to develop fun, bold and exciting ideas, taylored specifically to each clients requirements.

Our central London location is ideal for arranging regular meetings with high profile stylists/fashion editors and influential fashion bloggers, to help create a real buzz about your brand and keep ‘key players’ in the know about all your latest news and projects.

On a daily basis our flexible and experienced fashion PR team will carry out a variety of  tasks including product placement, celebrity gifting and proactive and reactive sell-ins to the national press. In addition to this we have significant experience in working with our fashion brands on larger scale campaigns, store launches, press shows and model searches – handling everything from sourcing the venue to securing media and celebrity attendance.

When working on lifestyle PR campaigns our dedicated team will again, carry out the ‘bread and butter’ activity on a daily basis including desk visits with top lifestyle editors and writers, product placement, celebrity and journalist trials and seasonal survey placement. On a larger scale, we have worked with our lifestyle brands to coordinate events, photoshoots and magazine tours.

We Have Expertise In

• Fashion Companies
  From start-ups, to online and multinational brands
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• Lifestyle and Beauty Companies
  Including niche beauty brands, national lifestyle services and worldwide fitness companies
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• Reputation and Crisis Management
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Follow our clients on Twitter

• Jacqueline Gold  
• Ann Summers 
• English Cheesecake Company 
• John Greed 
• PepperPink 
• Pretty Green 
• The Pure Package 
• Streamline Surgical 
• Tatiana Hair Extensions 
• Tasty Little Numbers
• The Crazy Ninja
• Gorilla Boogers
• Mr Alex Karidis

Testimonials

The Pure Package
“PHA Media are one of the best PR agencies we have worked with”

English Cheesecake Company
“I knew straight away that PHA Media was te right choice for a PR agency.”

Pepper Pink
“You effort puts “B” in bang and is much appreciated. We are all raising our game to keep up with you.”