On Twitter, rumours spread like wildfire. This is a great opportunity for companies and PR specialists to grab the bull by the horns and take full advantage of it. In this post I will look at two controversial characters who’ve flourished on Twitter and why they have proved such a social success… Rumour has it…
It was named Apple’s iPad App of the year and it’s one of TIME’s Top 50 Innovations. But what is Flipboard and is it relevant to Digital PR? What is Flipboard? Flipboard brings together information from your social media channels alongside the latest world news that matters to you to create a beautiful, personalised magazine…
Smartphones, from their ancestors the PDA’s, to the most recent iPhone 4s. There is no doubt that they have developed into a device that makes our daily lives just that bit easier. Smartphones can be used for many purposes, from booking holidays to gaming and social networking. However, recent studies have found a new trend…
Being mid-January we felt it the right time to provide a few helpful hints on how to maintain those New Years Resolutions using Social Media. The following mobile applications will help you beat the blues, save the cash, get fit and give up those nasty eating habits of 2011… well what are you waiting for?…
There has been an ongoing saga between Google and Twitter ever since Google moved into the social sphere with the launch of Google+. The latest tete a tete is over Google’s new social search engine – which they are labelling Search Plus Your World – where Twitter and Facebook results fail to appear. As one…
So as 2011 came to a close, Google did its annual reveal of the top search terms in the UK over the year. Several media outlets are branding it the Google ‘zeitgeist’ – aka a reflection of UK society – which could be flattering or worrying depending on your perspective. Making the cut are some…
It’s now 2012, and what a year 2011 was. Especially within the digital PR world… We saw more flash mobs then Fame, welcomed 1000s of start-ups and witnessed the sad loss of the creative genius that was Steve Jobs. With so much drama the PHA Digital blog couldn’t possibly omit a round up of the…
With it being the beginning of a new year, PHA Digital have got together to discuss our favourite social media campaigns of 2011. 2011 was a year of social media development. It was no longer about getting the most ‘likes’ on Facebook or increasing your following on platforms. It’s about doing something a little out…
The world of social media never stays still and for many, 2011 will be remembered as the year when many of the platforms that we have been using for a while grew up and became a firm part of mainstream marketing. As Deep Focus’ CEO recently said in an interview with Mashable.com, 2011 was a year…
