Digital BLOG

The year of the Blurfers

Blurfers

Smartphones, from their ancestors the PDA’s, to the most recent iPhone 4s. There is no doubt that they have developed into a device that makes our daily lives just that bit easier. Smartphones can be used for many purposes, from booking holidays to gaming and social networking. However, recent studies have found a new smartphone user…

Blurfers

You may not know what this is, but according to research over half of you spend one hour a day doing it.

Have you ever been at a pub quiz, work event or party and a topic is brought up that you know absolutely nothing about? In this situation you have two options, A: Admit defeat and let your colleague/friend lap up the glory or B: Google information on your trusty smartphone and lead the conversation charismatically. If you regularly choose option B…you are a Blurfer.

Blurfing is coined out of two words; bluffing and surfing. Many find time to surf the net on their smartphone everyday, be it on news sites, gossip pages or blogs. This craze seems to have taken the UK by storm with a third of smartphone users claiming they feel agitated if they do not have signal.

This further demonstrates how smartphones, and indeed many forms of technology, have become an integral part of our daily lives. Not only are they used for communicating over distance, but now to assist face-to-face communication also.

And with a report by Ofcom finding that 37% of adults and 60% of teenagers were ‘highly addicted’ to the technology…our dependency is only set to increase.

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