The fashion and lifestyle team have a fabulous new addition to their portfolio – Silver Spring 1870 drinks. Over the next six months we will be working with Silver Spring to help reposition their range of 1870 drinks (which consists of five traditional flavours) as a trendy drink and the ultimate mixer. To kick-start promoting the brand, 1870 have signed on to be the soft drinks sponsor for the Guards Polo – which runs from April until September. In addition to leverage PR from 1870’s association with the Polo, we will be targeting national, consumer and regional for product placement opportunities.
